Privacy Policy

Last Updated: January 20, 2025

1. Introduction

WaterfallBridge ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you subscribe to and use our software service, WaterfallBridge.

By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Key Privacy Principles

🔒 Your Analysis Data Stays on Your Computer

WaterfallBridge processes all your business data locally on your computer. The Excel files you analyze, the data you input, and the analysis results you generate never leave your device. We do not collect, access, transmit, or store any of your business data or analysis content.

📧 We Only Collect Subscription Information

The only personal information we collect is what's necessary to provide you with the subscription service: your email address for account management and communication, and payment information (processed securely by our payment processor, Paddle).

3. Information We Collect

3.1 Account and Subscription Information

When you subscribe to WaterfallBridge, we collect:

  • Email Address: Used for account creation, subscription management, software delivery, and customer support
  • Subscription Status: Information about your subscription plan, billing cycle, and payment status
  • Account Creation Date: When you first subscribed to the service

3.2 Payment Information

Payment processing is handled by Paddle.com Market Ltd., our authorized payment processor. When you make a payment:

  • Payment details (credit card, PayPal, etc.) are collected and processed directly by Paddle, not by us
  • We receive from Paddle: transaction ID, payment status, and billing country (for tax purposes)
  • We never receive or store your full payment card details

Paddle's privacy practices are governed by their own Privacy Policy, available at paddle.com/legal/privacy.

3.3 Communication Data

If you contact our support team, we collect:

  • Email correspondence content
  • Support ticket information
  • Any information you voluntarily provide (e.g., screenshots, descriptions of issues)

3.4 Technical and Usage Data

We may collect limited technical information to improve the service:

  • Software version information (to ensure you have the latest updates)
  • Excel version and operating system (for compatibility purposes)
  • Error logs (only if you choose to send them for troubleshooting)

Important: Any error logs you send are reviewed manually by our support team and contain no business data - only technical diagnostic information about the software operation.

4. What We DO NOT Collect

We explicitly DO NOT collect:

  • ❌ Your business data, Excel files, or analysis content
  • ❌ Data from your spreadsheets (customer lists, financial data, sales data, etc.)
  • ❌ Analysis results or Bridge charts you generate
  • ❌ Any information processed by the software locally on your computer
  • ❌ Browsing history or behavior on other websites
  • ❌ Location data beyond your billing country (for tax calculation)

5. How We Use Your Information

We use the collected information for the following purposes:

📦 Service Delivery

  • Deliver software download links and installation instructions
  • Manage your subscription and account
  • Process payments and maintain billing records
  • Verify your subscription status and grant access

🛠️ Support and Maintenance

  • Respond to support requests and troubleshoot issues
  • Provide technical assistance
  • Notify you about software updates and new features

📊 Service Improvement

  • Analyze aggregated usage patterns (not individual user behavior)
  • Fix bugs and improve software performance
  • Develop new features based on common support requests

📢 Communication

  • Send subscription confirmations and renewal notices
  • Notify you about important service updates or changes
  • Send occasional product announcements (you can opt out)

⚖️ Legal Compliance

  • Comply with applicable laws and regulations
  • Respond to legal requests and prevent fraud
  • Enforce our Terms of Service

6. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

6.1 Service Providers

  • Paddle.com Market Ltd. - Payment processing and subscription management
  • Email service providers - To send you subscription confirmations and updates

These service providers are contractually obligated to use your data only for providing services to us and to protect your information.

6.2 Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

6.3 Business Transfers

If WaterfallBridge is involved in a merger, acquisition, or sale of assets, your information may be transferred. We will notify you via email before your information becomes subject to a different privacy policy.

7. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction:

  • Encryption: All data transmissions use industry-standard SSL/TLS encryption
  • Secure Storage: Account data is stored on secure servers with access controls
  • Payment Security: Payment processing is handled by PCI-compliant Paddle
  • Access Controls: Only authorized personnel can access user data, and only when necessary
  • Local Processing: Your business data never leaves your computer, eliminating transmission risks

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to provide the Service and fulfill the purposes outlined in this Privacy Policy:

  • Active Subscriptions: We retain your account information for the duration of your subscription
  • After Cancellation: Account data is retained for 90 days in case you wish to reactivate
  • Billing Records: Retained for 7 years for tax and accounting purposes
  • Support Communications: Retained for 2 years for quality assurance

After retention periods expire, we securely delete or anonymize your personal information.

9. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

🔍 Right to Access

You can request a copy of the personal information we hold about you.

✏️ Right to Correction

You can request that we correct inaccurate or incomplete information.

🗑️ Right to Deletion

You can request that we delete your personal information, subject to legal retention requirements.

📤 Right to Data Portability

You can request a copy of your data in a structured, machine-readable format.

🚫 Right to Object

You can object to certain processing of your information, such as marketing communications.

To exercise any of these rights, please contact us at support@waterfallbridge.com. We will respond within 30 days.

10. Cookies and Tracking

Our website uses minimal cookies:

  • Essential Cookies: Required for login and subscription management
  • Paddle Cookies: Used by our payment processor during checkout

We do not use advertising cookies or third-party tracking. The WaterfallBridge software itself does not use cookies or track your activity.

11. Children's Privacy

Our Service is intended for business professionals and is not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and that appropriate safeguards are in place to protect your information.

13. GDPR Compliance (European Users)

If you are located in the European Economic Area (EEA), we comply with the General Data Protection Regulation (GDPR). The legal basis for processing your information includes:

  • Contract Performance: Processing necessary to provide the Service you subscribed to
  • Legitimate Interests: Improving our service and preventing fraud
  • Legal Obligation: Compliance with tax and accounting laws
  • Consent: Marketing communications (you can withdraw consent anytime)

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you via:

  • Email to your registered email address
  • Prominent notice on our website

The "Last Updated" date at the top of this page indicates when the policy was last revised. Your continued use of the Service after changes become effective constitutes acceptance of the revised Privacy Policy.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

WaterfallBridge Privacy Team
Email: support@waterfallbridge.com
Subject Line: "Privacy Inquiry"

Website: www.waterfallbridge.com

We will respond to privacy inquiries within 30 days.